Can you provide a detailed overview of the key functionalities that address sales challenges?
We at SetSail are passionate about the application of AI to make sellers both more efficient and effective. In fact, we wrote a longer resource on it here. But to summarize, there are two main ways that we think it will help sellers. First, through efficiency. Second, through effectiveness. From an efficiency perspective, AI will help automate actions that used to require significant manual effort. Whether that is logging sales activities in the CRM, analyzing call transcripts for insights, generating new reports to support your pipeline call, or other tasks, AI and in particular SetSail's AI, can automate that. From an effectiveness perspective, AI can make sellers more effective by uncovering what sales activities are most connected to winning deals and then recommending next steps for the sellers to take. But critically, these aren't generic recommendations like "you should multithread". These are specific recommendations built on analysis of your specific sales process and across all of your sales activities.
Similar questions
I have other tools in my tech stack. Why do I need SetSail?
SetSail integrates with all major B2B engagement platforms, including revenue intelligence tools like Gong and Outreach. Used in isolation, most RevOps technology actually creates more silos. SetSail captures sales data from every source and makes it available wherever you need it, so the more tools already in your tech stack, the more data SetSail can collect, centralize, and add insights to!
How do we push sales insights to our sales team where they work?
A common challenge for any sales team is the proliferation of sales tools that are required to be used. Dashboard after dashboard means that sellers and sales leaders don't know where to go to get the information they need. That makes sales teams significantly less effective. Plus, sales operations is forced to create new reports to support the demands of their colleagues. A more effective approach is to have insights pushed directly to sellers and leaders where they work. When insights like deal alerts, meeting prep, and other guidance is pushed to sellers in their email and Slack when they need it, it can be immediately acted on. The result is much more effective sellers and more deals won.
How seamless is the integration with popular communication platforms?
Integration with your tools is not only easy. It's also incredibly accurate and complete. SetSail connects to tools like Chorus, Gong, Salesloft, Outreach, Outlook, and Google. That means that you can organize sales activity data in a standardized way from across all of your various sales tools. That consistency means that your reporting and analysis is significantly more reliable. You're not dependent on different standards of data collection. And because SetSail is agnostic to which go to market tools you use, you can move easily from one call recording or email tool to another without disruption.
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